Entity optimization
How AI engines identify you — your name, location, services, hours — and how confidently they associate it all together. We engineer the signals.
AI Search Optimization
Get mentioned by AI.
Not just ranked by Google.
When someone asks ChatGPT, Perplexity or Gemini for a recommendation in your category, the model gives one answer. We make sure your business is in it.
- ChatGPT
- Perplexity
- Google Gemini
- Google AI Overviews
- Claude
This is not SEO
Two different games. Played at the same time.
SEO gets you ranked in a list of blue links. AI Search Optimization gets you mentioned inside the answer. A growing share of searches now end without a single click — the AI just answers. If your business is not named in that answer, you are invisible on the new front page of the internet.
SEO gets you ranked on Google. AI Search Optimization gets you mentioned by ChatGPT, Perplexity, Gemini and Google’s AI Overviews.
Traditional SEO
Optimizes for rankings
Keywords, backlinks, page speed. The goal is to be one of ten blue links on a results page that increasingly nobody clicks.
AI Search Optimization
Optimizes for citations
Entity signals, structured data, answer-ready content. The goal is to be the business the AI names when it answers your customer’s question.
How it works
Foundation first. Then steady optimization.
AI visibility is not one-and-done. The models change monthly, your competitors are starting to optimize too, and the citations that matter shift constantly. The right structure is a real foundation up front, then ongoing monitoring and refinement.
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01
Audit
We test what every major AI engine currently says about you — and what it says about your competitors.
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02
Architect
Entity, schema and content structure rebuilt so AI engines can identify, parse and confidently cite you.
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03
Monitor
Monthly tracking across ChatGPT, Perplexity, Gemini and Google AI Overviews — a real report, not a dashboard you ignore.
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04
Optimize
Ongoing content and schema updates as models evolve and competitors enter. The work is never “done.”
Investment
One-time setup. Then a real partnership.
Every engagement starts on the same foundation. From there, pick the monthly tier that fits how aggressively you want to grow your AI visibility.
Start here
AI Search Setup
$1,500
billed once at kickoff
- Full AI-visibility audit across all major engines
- Entity & schema architecture
- Answer-ready optimization on key pages
- Baseline citation report (before / after)
- Custom prompt set for tracking your category
Visibility · Lite
$300/mo
+ $1,500 setup
- Monthly citation & visibility monitoring
- Tracked across all four major AI engines
- Quarterly content refresh
- Monthly performance report
- Email support
Recommended
Visibility · Pro
$900/mo
+ $1,500 setup
- Everything in Lite
- Ongoing content & schema optimization
- Local + category competitor visibility tracking
- Priority updates as AI models change
- Monthly strategy call
- Direct Slack/email access to Ashley
Month-to-month. Cancel anytime. Setup fee billed once at kickoff.
Real deliverables
The work behind the work.
Plenty of agencies pricing “AI Search Optimization” will write you five blog posts with ChatGPT and call it done. That is not what this is. Here is what your retainer actually buys.
Schema architecture
Structured data designed for AI parsers, not just Google. LocalBusiness, FAQ, Service, HowTo — implemented properly, validated, kept current.
Answer-ready content
Pages rewritten so AI engines can extract clean, citation-worthy answers about your business — without keyword stuffing or AI slop.
Citation tracking
A custom prompt set built around your category. We test what each AI says about you, monthly, and chart the trend.
Competitor visibility
Pro tier only. We track who AI engines mention instead of you — and close that gap with content and authority work.
Real reports
Not a dashboard. A short, readable monthly report that says what changed, what we did and what is next. Sent to your inbox.
Common questions
What you’ll want to know.
How is this different from SEO?
SEO optimizes you to rank in a list of links. AI Search Optimization optimizes you to be cited inside a generated answer. The work overlaps in places (clean structured data helps both), but the goals, the metrics and the deliverables are different. We treat them as two different services because they are.
How quickly will I see results?
Most clients see measurable shifts in their citation rate within 30 days of the setup completing. AI engines re-crawl and re-evaluate content frequently. The Pro tier accelerates this with ongoing optimization, where Lite is monitoring-led.
Which AI engines do you optimize for?
ChatGPT (OpenAI), Perplexity, Google Gemini and Google AI Overviews — the four that drive the majority of AI-mediated discovery today. We also test Claude. As new engines gain traction, they get added at no extra cost.
Do I have to be a website client to use this?
No. AI Search Optimization works on any site — yours, ours, WordPress, Webflow, anything. That said, the work is meaningfully easier and the results land faster on sites we control, because schema and content changes do not have to route through a third party.
Why isn’t this just one flat one-time fee?
Honestly? Because it used to be — and that was the wrong model for our clients. AI engines change their behavior monthly. Your competitors are starting to optimize too. A one-time setup gets you a foundation, but without ongoing monitoring and refinement, the visibility you bought erodes within a quarter. The setup-plus-retainer structure reflects how this actually works.
Can I cancel?
Yes. The monthly retainers are month-to-month with no contract. Cancel anytime; the setup foundation stays yours.
Find out what AI says about you today.
Free 20-minute consult — we’ll run your business through the major AI engines on the call and show you exactly where you stand. No pitch, no obligation.
Book a consult →